What #QueenofKatwe Means For Sports Tourism in Uganda

Evelyn Masaba

The biographical film “Queen of Katwe” about Chess prodigy Phiona Mutesi is going to be released this September in cinemas around the world. The film which stars Oscar award winning actress Lupita Nyong’o and David Oyelowo plus Ugandan child actress Madinah Nalwanga is a big deal for Uganda.The film is under Walt Disney, a company that is in charge of some of the highest box office grossing films in years.Before the hype about the film started and the fact that Lupita was involved, very few knew who Phiona Mutesi is to the Chess world; a young girl from an impoverished situation who went on to become a Chess Master.

So what does this film mean for Uganda and her tourism sector? Do we find a way to capitalise on it? Do we read between the lines and see what message it brings out for the…

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