Now this is patriotism. Join the campaign…
THERE is a group of people out there, prominent among whom are Tourism aficionados Amos Wekesa and Stephen Asiimwe, who have offered themselves up to be walking advertisements for Uganda to the international community in the simplest way possible.
These are people who travel frequently outside of Uganda through airports and other such communication hubs that are frequented by large numbers of other people who are likely tourists or, at the very least, travellers.
They are also people who by nature gain public attention merely by virtue of their presence alone.
Their simple activity: Wearing a Uganda t-shirt.
Amos’ rationale makes sense and if you try it out you will find that it works out just fine: turn up in your Uganda t-shirt in front of anyone who hasn’t heard of Uganda before and they will ask, “What’s that?”
That gives you an opportunity to deliver a well-rehearsed marketing pitch for…
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